Tag Archives: Zynga

Analysts Pessimistic About Zynga’s Growth Potential Ahead of IPO

Posted on December 13, 2011 by Justin Kwong

Perhaps the most well-known social gaming company is getting ready to launch its initial public offering (IPO) later this week and analysts are already tamping down expectations. Forbes reports that predictions of the Farmville parent company will “slow to … Continue reading →

Posted in Multi-user Online Environments, Virtual Currency, Virtual Items / Virtual Goods | Tagged Castleville, Cityville, Farmville, IPO, Petville, Poker, Zynga | 2 Comments

Feeding Virtual Horses Sparks an IP Battle in Second Life

Posted on August 1, 2011 by Justin Kwong

I’m not sure how I missed this story when it first emerged last winter. A company that designs and sells virtual animals in Second Life is suing a competing animal maker over the IP behind the way the companies make … Continue reading →

Posted in Legal Developments, Litigation, Multi-user Online Environments, Virtual Currency, Virtual Items / Virtual Goods, Virtual Stuff..., Virtual Worlds | Tagged Amaretto, Blizzard, CDA § 230, Diablo III, DMCA, economics, Farmville, irreparable harm, Justin Scheck, Ozimals, Second Life, virtual currency, virtual horses, virtual pets, virtual rabbits, virtual worlds, Wall Street Journal, World of Warcraft, Zynga | 2 Comments

Last Minute Gift Ideas: Facebook Is Now Selling Gift Cards

Posted on December 20, 2010 by Justin Kwong

Just a quick link to share this timely article in case you’re out of ideas for your 8-year-old niece or nephew. You can buy Facebook Credits at your nearest Target store. This story from Variety discusses the new giftcards and … Continue reading →

Posted in Social Networks, Uncategorized, Virtual Currency, Virtual Items / Virtual Goods | Tagged credits, Facebook, Farmville, Variety, virtual currency, virtual goods, virtual items, Zynga | Leave a comment

Facebook Credits: A Faster Way to Spend Your Whole Paycheck in Farmville

Posted on September 23, 2010 by Justin Kwong

Facebook Credits are a great way to get people to spend more money on social games, but it’s not a virtual currency. Continue reading →

Posted in Social Networks, Virtual Currency, Virtual Items / Virtual Goods | Tagged Apple, Apple App Store, black market, China, credits, Dollars, economics, Facebook, Facebook Credits, Farmville, gray market, Greenbacks, Linden $, New York Times, NYTimes, PayPal, Second Life, social games, social networks, tokens, virtual currency, Yuan, Zynga | Leave a comment

More Signs That Virtual Items Will Play a Big Role in Future Virtual Economies

Posted on August 21, 2010 by Justin Kwong

Update: I just came across this chart from VentureBeat, which uses data from a survey released in July by virtual goods items company PlaySpan and market researcher VGMarket. Information is power, and between these reports and the Viximo report, there’s no … Continue reading →

Posted in Contracts and Agreements, Virtual Currency, Virtual Items / Virtual Goods, Virtual Worlds | Tagged branded virtual goods, Cascadian Farms, double rainbow, Facebook, Farmville, FrontierVille, organic blueberries, Playspan, social games, social gaming, social media, social networks, UCC, VentureBeat, VGMarket, virtual goods, Virtual Greats, virtual worlds, Viximo, Zynga | 1 Comment

Update: Google invests $100M in Zynga, Preparing for new game platform?

Posted on July 11, 2010 by Justin Kwong

Google invested $100-200 million in social gaming company. What does it mean for the future of gaming? Continue reading →

Posted in Social Networks, Virtual Items / Virtual Goods, Virtual Worlds | Tagged Farmville, Google, Google Checkout, Google Games, investing, MafiaWars, PayPal, real money trading, RMT, social gaming, virtual goods, virtual worlds, World of Warcraft, Zynga | Leave a comment