Tag Archives: Farmville

Analysts Pessimistic About Zynga’s Growth Potential Ahead of IPO

Perhaps the most well-known social gaming company is getting ready to launch its initial public offering (IPO) later this week and analysts are already tamping down expectations.     Forbes reports that predictions of the Farmville parent company will “slow to … Continue reading

Posted in Multi-user Online Environments, Virtual Currency, Virtual Items / Virtual Goods | Tagged , , , , , , | 2 Comments

Feeding Virtual Horses Sparks an IP Battle in Second Life

I’m not sure how I missed this story when it first emerged last winter.  A company that designs and sells virtual animals in Second Life is suing a competing animal maker over the IP behind the way the companies make … Continue reading

Posted in Legal Developments, Litigation, Multi-user Online Environments, Virtual Currency, Virtual Items / Virtual Goods, Virtual Stuff..., Virtual Worlds | Tagged , , , , , , , , , , , , , , , , , , | 2 Comments

Last Minute Gift Ideas: Facebook Is Now Selling Gift Cards

Just a quick link to share this timely article in case you’re out of ideas for your 8-year-old niece or nephew. You can buy Facebook Credits at your nearest Target store. This story from Variety discusses the new giftcards and … Continue reading

Posted in Social Networks, Uncategorized, Virtual Currency, Virtual Items / Virtual Goods | Tagged , , , , , , , | Leave a comment

Facebook Credits: A Faster Way to Spend Your Whole Paycheck in Farmville

Facebook Credits are a great way to get people to spend more money on social games, but it’s not a virtual currency. Continue reading

Posted in Social Networks, Virtual Currency, Virtual Items / Virtual Goods | Tagged , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

More Stories About Virtual Items and the People Who Buy Them

Sales of virtual goods continue to grab headlines, but there’s nothing really new going on. People have always spent large sums of money on things of nominal value as long as there’s a big enough group of people who think they have value. Continue reading

Posted in Social Networks, Virtual Currency, Virtual Items / Virtual Goods, Virtual Worlds | Tagged , , , , , , , , , , , , , , , , , , , , , , , | 2 Comments

More Signs That Virtual Items Will Play a Big Role in Future Virtual Economies

Update: I just came across this chart from VentureBeat, which uses data from a survey released in July by virtual goods items company PlaySpan and market researcher VGMarket.   Information is power, and between these reports and the Viximo report, there’s no … Continue reading

Posted in Contracts and Agreements, Virtual Currency, Virtual Items / Virtual Goods, Virtual Worlds | Tagged , , , , , , , , , , , , , , , , , , , | 1 Comment

Update: Google invests $100M in Zynga, Preparing for new game platform?

Google invested $100-200 million in social gaming company. What does it mean for the future of gaming? Continue reading

Posted in Social Networks, Virtual Items / Virtual Goods, Virtual Worlds | Tagged , , , , , , , , , , , , , | Leave a comment